Data Use Cases

A training bot customized to your internal training information can drastically decrease onboarding time for new employees. A generative AI bot can be a trove of company information this much easier to retrieve versus a search engine and can include prompts for employees and directions unavailable in other training sources.

Tasked with weeding through spreadsheets of data to find meaningful insights? You don’t need a data analyst degree and hours of time to cut through the noise of your business data.

Effective use of generative AI programs can slash the time it takes to clean data and glean insights. Open AI’s premium Chat GPT allows for data file upload and analysis. Various Google Sheets and Excel extensions can do some hand-holding and optimize your analysis right within your spreadsheets.

Don’t know python or SQL for data queries? There’s generative AI tools for that!

With the right prompting techniques, marketers and small business owners can quickly and efficiently create draft marketing content using generative AI that can be edited, polished and published. Save 80% of content production time and use those saved hours for more strategic thinking, business development and performance analysis.

If you have digitized customer purchase information, whether via e-commerce or internal systems, it can be used to create sophisticated, customized customer segmentation based on people who have already purchased your product or service. This can be gleaned using AI for a fraction of the cost of traditional, research-focused segmentation approaches.

With a seed data set of advertising performance, an organization can use AI applications to predict future advertising outcomes. This allows organizations to better hone their advertising spend and, instead of looking back at how things performed, the marketing department can look ahead to the expected ROI of future investments. That makes the C-Suite very happy.

By using AI, non-profit organizations can better understand their donor base, predict fundraising trends, and optimize their fundraising strategies to maximize donations.

But you cannot fully take advantage of this type of opportunity if your donor database is messy. Ask us how we can help you get your data house in order and use this type of AI application.

ChatGPT has rolled out a tool to create your own “GPT.” If you have a spreadsheet of commonly asked customer service questions and answers, or even FAQ information, you can use it to “train” ChatCPT’s large language model and implement a chatbot on your site that can leverage your customized Q & A and extrapolate valuable information in ChatGPT.